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Since header bidding reshaped programmatic, one unintended consequence has become increasingly difficult to ignore: auction duplication.
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BidMachine publishers can now leverage LiveRamp to enhance their monetization strategies while maintaining the highest standards of user privacy and data protection.
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As summer 2025 heats up, the mobile advertising and gaming industries prepare for a dynamic season of global connections, breakthrough innovations, and strategic partnerships. At BidMachine, we're excited to announce that our team of experts will attend four of the most prestigious industry events this quarter. Whether you're a current partner looking to optimize performance, […]
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In 2024, Yandex Ads initiated a strategic partnership with BidMachine, rapidly evolving from initial integration to a comprehensive cross-network collaboration. These are the key milestones that transformed this relationship into a sustainable long-term alliance.
